Course Outline
Foundations of Product Management
- Clarifying the responsibilities and duties of product leadership
- Characteristics of digital product offerings
- Core competencies and operational accountabilities
Product Vision and Strategic Planning
- Formulating a concrete and actionable product vision
- Ensuring strategic coherence with organizational objectives
- Establishing desired outcomes and value propositions
Market Analysis and User Research
- Utilization of discovery tools and investigative methodologies
- Identification of constituent needs and behavioral patterns
- Validation of hypotheses and accumulation of empirical evidence
Product Roadmap Development
- Construction of structured and feasible development plans
- Application of prioritization techniques and analytical frameworks
- Effective communication of roadmap directives
Product Development and Execution
- Collaboration with delivery teams for optimal outcomes
- Considerations for agile and iterative delivery processes
- Definition, assessment, and refinement of product requirements
Performance Evaluation and Metrics
- Establishment of key performance indicators and metrics
- Analytical review of product data to derive insights
- Enhancement of performance through data-driven decision-making
Lifecycle Management and Evolution
- Oversight of products across distinct lifecycle phases
- Identification of opportunities for continuous improvement
- Ensuring long-term product sustainability and resilience
Stakeholder Engagement and Collaboration
- Fostering alignment among cross-functional teams
- Management of stakeholder expectations and communication channels
- Facilitation of informed and transparent product decisions
Preparation for BCS Certification
- Overview of examination format and preparatory guidance
- Recommended study strategies and resource materials
- Review of practice assessment questions
Conclusion and Recommended Actions
Requirements
- Demonstrated understanding of fundamental product management principles
- Practical experience in digital product delivery environments
- Familiarity with foundational business analysis practices
Target Audience
- Professionals in digital product roles seeking to strengthen their competencies
- Individuals preparing for the BCS Practitioner Certificate in Digital Product Management
- Team members transitioning to structured product management practices
Testimonials (2)
Really enjoyed the topics covered and the way that the trainer ran the session
Richard
Course - BCS Practitioner Certificate in Data Protection
1. The BCS test exam questions were often incoherent or not related to the syllabus - which appears to be a trait of BCS course and exams 2. the subject matter was taught reading powerpoint slides full of text - the BCS should be providing at least some diagrammatic content and other visual aids especially as many people learn in very different ways - more than just reading text.