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Course Outline
Introduction to Generative Media on Vertex AI
- Overview of Veo, Imagen, Chirp, and Lyria for government applications
- Use cases across various sectors, including public administration
- Hands-on lab: Setting up the Vertex AI environment for government use
Image Generation with Imagen
- Prompt design to generate high-quality images for government projects
- Style, consistency, and branding considerations in public sector communications
- Hands-on lab: Creating product imagery for government initiatives
Video Creation with Veo
- Text-to-video workflows for government presentations and reports
- Editing and refining generative video content for public sector use
- Hands-on lab: Generating short marketing videos for government campaigns
Speech and Audio with Chirp
- Text-to-speech and speech-to-text capabilities for government communications
- Voice cloning and accessibility applications in public sector services
- Hands-on lab: Creating branded audio content for government programs
Music Generation with Lyria
- Generative composition for different genres to enhance government media
- Integrating music into marketing and media campaigns for government initiatives
- Hands-on lab: Producing background music for government videos
Combining Media Modalities
- Chaining outputs across models (image + audio + video) for comprehensive public sector content
- Building multimodal workflows for effective storytelling in government communications
- Hands-on lab: Creating a complete multimedia campaign asset for government use
Enterprise Deployment and Best Practices
- Ethical considerations and brand safety in public sector applications
- Optimizing workflows for scale and compliance in government operations
- Case studies of enterprise adoption in the public sector
Summary and Next Steps
Requirements
- Experience with cloud-based tools and APIs for government
- Basic understanding of generative AI concepts
- Familiarity with media workflows (image, video, or audio)
Audience
- Content creators within the public sector
- Marketing teams for government agencies
- Product managers in federal, state, and local governments
- Developers working on government projects
14 Hours
Testimonials (1)
Overall, the training was very informative, the trainer provided different use case scenario and exercises so we can be familiarized with the Vertex AI application.