Course Outline

Introduction to LangGraph for Government Marketing Automation

  • Overview of LangGraph concepts and nodes
  • Graph-based orchestration for content workflows in government operations
  • Examples in email automation for government communications

Designing Conditional Content Flows for Government

  • Branching logic in email campaigns to enhance public engagement
  • Personalization strategies with dynamic content for targeted outreach
  • Decision trees for optimizing citizen journeys and service delivery

Integrating LLMs for Content Generation for Government

  • Prompt design and chaining for multi-step content generation in government communications
  • Handling outputs and structured content to ensure accuracy and clarity
  • Automating copy for newsletters, product updates, and public campaigns

State Management and Context Handling for Government Operations

  • Tracking recipient interactions and engagement in government communications
  • Short-term vs. persistent memory in workflows to maintain context
  • Context passing between nodes for consistent communication and service delivery

APIs and External Integrations for Government

  • Email platform integration (e.g., SMTP, SendGrid, HubSpot) to support government operations
  • CRM and marketing database connectivity for efficient data management
  • Tool calling and external data fetching to enhance service delivery

Evaluation, Monitoring, and Optimization of Government Workflows

  • Measuring open rates, click-throughs, and engagement in government communications
  • Debugging workflow paths and branching outcomes to ensure reliability
  • Iterative optimization of personalization strategies for improved public service

Packaging and Deployment of Workflows for Government

  • Version control and workflow management to maintain operational integrity
  • Scheduling and automation triggers to streamline processes
  • Operational best practices and hand-off to production teams for government initiatives

Summary and Next Steps for Government

Requirements

  • Basic programming skills in Python for government applications
  • Experience with content automation or marketing workflows for government initiatives
  • Familiarity with email automation platforms or APIs used in government settings

Audience

  • Government marketers
  • Content strategists for government agencies
  • Automation developers working for government entities
 14 Hours

Number of participants


Price per participant

Runs with a minimum of 4 + people. For 1-to-1 or private group training, request a quote.

Upcoming Courses

LangGraph for Marketing Automation

2026-02-11 09:30
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$ 2703 (Online)
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LangGraph for Marketing Automation

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LangGraph for Marketing Automation

2026-03-11 09:30
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LangGraph for Marketing Automation

2026-03-25 09:30
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LangGraph for Marketing Automation

2026-04-08 09:30
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