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 Duration 14 hours

Course Outline

Day 1


Module 1: Canva and AI in Practice

  • Operational navigation of the Canva interface and fundamental utility features
  • Magic Design functionality for automated layout structuring
  • Magic Write capabilities for rapid generation of textual content and persuasive messaging
  • Applied practical exercise: Comparative analysis of manual production versus AI-assisted workflows

Module 2: AI-Supported Content and Graphics

  • Text formatting standards and stylistic consistency
  • Adapting communication protocols for varied dissemination channels, including social media, formal presentations, and public advisories
  • Utilization of the AI Background Remover and brand-aligned color calibration
  • Practical exercise: Development of a coherent visual and textual package tailored to a specific communication channel

Day 2


Module 3: Creating and Adapting Materials

  • Generation of illustrative elements and graphic assets from descriptive textual prompts
  • Smart Resize functionality for automated format optimization
  • Export protocols and preparation for multi-platform publication, including digital portals, social networks, and briefing materials
  • Case study analysis: Translating a single concept into diverse format requirements

Module 4: Final Project

  • Development of a condensed visual campaign utilizing acquired AI competencies
  • Implementation of quality assurance checks and consistency standards
  • Formal presentation of deliverables and review of operational best practices

Requirements

Canva and AI in Practice constitutes an intensive two-day curriculum designed for personnel seeking to produce high-quality, professional visual content. Participants will acquire proficiency in Canva’s primary features and AI-enhanced tools, encompassing text and graphic generation as well as automated format adaptation. The instruction culminates in a condensed visual campaign, where each participant will independently design a complete deliverable for government communication purposes.

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