Course Outline

Introduction to CMS Platforms for Government

  • Definition of a Content Management System (CMS)
  • Overview of popular CMS platforms: WordPress, Joomla, Drupal
  • The role of a CMS in content management for government
  • Key features of a CMS for government use
  • CMS use cases for government: Blogs, eCommerce, corporate websites

CMS Setup and Configuration for Government

  • Choosing the appropriate CMS platform for government needs
  • Installing and setting up a CMS for government operations
  • Overview of the CMS dashboard and interface for government users
  • Managing themes and plugins/add-ons to meet government standards
  • Customizing the CMS interface to align with organizational requirements for government

Creating and Managing Content for Government

  • Creating pages and posts in a CMS for government websites
  • Editing content: Utilizing WYSIWYG editors versus code editors for government
  • Working with media: Images, videos, and PDFs for government content
  • Organizing content using categories, tags, and menus for government sites
  • Scheduling and publishing content in a CMS for government use
  • Tracking revision history and version control for government documents

Design and Layout Customization for Government

  • Understanding themes and templates for government websites
  • Customizing layouts and widgets to meet government design standards
  • Adding and configuring widgets and modules for government use
  • Creating a responsive design for government web pages
  • Managing navigation menus and sidebars for government sites

SEO and Optimization for Government Websites

  • On-page SEO best practices for CMS content in government
  • Using SEO plugins and tools for government CMS platforms
  • Optimizing content for speed and mobile friendliness for government websites
  • Implementing meta tags and sitemaps for government sites
  • Applying structured data (schema) for government web pages

User Roles and Permissions for Government CMS

  • Overview of CMS user roles for government: Administrator, Editor, Contributor, etc.
  • Setting permissions for collaborative content management in government
  • Managing user access and security protocols for government websites

CMS Maintenance and Security for Government

  • Regular CMS maintenance tasks for government: Backups, updates, etc.
  • Securing a CMS for government: Best practices
  • Troubleshooting common CMS issues in government settings
  • Managing plugins, extensions, and compatibility issues for government use
  • Understanding CMS data privacy and compliance for government operations

Content Performance and Analytics for Government

  • Integrating analytics tools for government: Google Analytics, CMS analytics
  • Tracking content engagement and performance metrics in government websites
  • Analyzing user behavior and traffic sources for government sites
  • Using data to improve content strategy for government communications

Summary and Next Steps for Government CMS Implementation

Requirements

  • Basic understanding of using web browsers and navigating websites for government

Audience

  • Content Managers
  • Administrators
 14 Hours

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