Course Outline

Introduction to Human-Centered Design for Government

  • What is Human-Centered Design?
  • The HCD process and key principles
  • Case studies of successful HCD applications in the public sector

User Research and Empathy for Government

  • Conducting user interviews and surveys to understand citizen needs
  • Analyzing user behaviors and pain points within government services
  • Building empathy maps to better serve public stakeholders

Defining the Problem for Government

  • How to frame and define user problems in a public sector context
  • Developing user personas that represent diverse citizen groups
  • Creating customer journey maps to identify areas for improvement in government services

Ideation and Solution Development for Government

  • Brainstorming techniques for creative solutions tailored to public sector challenges
  • Applying design thinking frameworks to enhance government programs
  • Collaborative ideation with stakeholders from various government agencies

Prototyping and Testing for Government

  • Creating low-fidelity and high-fidelity prototypes of government services
  • Usability testing and gathering feedback from citizens and public employees
  • Iterating based on test results to refine government solutions

Design Implementation for Government

  • Turning prototypes into functional designs that meet citizen needs
  • Aligning design with business and technical requirements in the public sector
  • Scaling Human-Centered Design across government agencies

HCD in Business Strategy for Government

  • Integrating HCD into product development within government programs
  • Measuring the impact of design decisions on public service delivery
  • Best practices for long-term design success in the government context

Summary and Next Steps for Government

Requirements

  • An understanding of fundamental design principles
  • Experience with problem-solving and brainstorming methodologies
  • No prior UX/UI experience is necessary

Audience for Government

  • Product designers
  • UX/UI designers
  • Business strategists
  • Developers and product managers
 14 Hours

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