Agile Product Management - Growth Marketing Training Course
Course Outline
Introduction
Understanding the Product Management Framework for Government
Product Management Success Factors for Government
Identifying and Managing Stakeholder Expectations for Government
Forecasting Sales and Revenues for Government Programs
Developing Financials for the Business Case in Government
Value Engineering Products to Market Price Points for Government Services
Developing Strategies for Pricing for Government Contracts
Establishing Quality Criteria and Management for Government Projects
Understanding the Agile Delivery Triangle for Government Operations
Types of Project Lifecycle in Government Initiatives
Understanding the Agile Process and Planning Techniques for Government Projects
Using Burndown Charts for Delivery Control in Government Programs
Summary and Next Steps for Government Implementation
Requirements
- Basic understanding of product management principles for government
- Familiarity with Agile methodologies
Audience
- Marketing executives
- Brand managers
Runs with a minimum of 4 + people. For 1-to-1 or private group training, request a quote.
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Testimonials (1)
The treiner approach was very good, and demostrated knowledge of the subject
Osvaldo Calombe - EMIS - Empresa Interbancaria de Servicos, S.A
Course - Agile Product Management - Growth Marketing
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