Course Outline

Introduction

Understanding the Product Management Framework for Government

Product Management Success Factors for Government

Identifying and Managing Stakeholder Expectations for Government

Forecasting Sales and Revenues for Government Programs

Developing Financials for the Business Case in Government

Value Engineering Products to Market Price Points for Government Services

Developing Strategies for Pricing for Government Contracts

Establishing Quality Criteria and Management for Government Projects

Understanding the Agile Delivery Triangle for Government Operations

Types of Project Lifecycle in Government Initiatives

Understanding the Agile Process and Planning Techniques for Government Projects

Using Burndown Charts for Delivery Control in Government Programs

Summary and Next Steps for Government Implementation

Requirements

  • Basic understanding of product management principles for government
  • Familiarity with Agile methodologies

Audience

  • Marketing executives
  • Brand managers
 21 Hours

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