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 Duration 21 hours

Course Outline

Introduction

Examining the Product Management Framework

Key Determinants of Product Management Success

Defining and Managing Stakeholder Expectations

Projecting Sales and Revenue Forecasts

Formulating Financial Projections for Business Justification

Aligning Product Value with Market Pricing Strategies

Formulating Effective Pricing Strategies

Establishing Quality Standards and Oversight Mechanisms

Interpreting the Agile Delivery Triangle

Overview of Project Lifecycle Models

Assessing Agile Processes and Planning Methodologies

Utilizing Burndown Charts for Delivery Oversight

Conclusions and Recommended Actions

Requirements

  • Fundamental knowledge of product management principles
  • Working familiarity with Agile methodologies

Target Audience

  • Marketing executives
  • Brand managers

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