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Course Outline

Introduction to Generative Artificial Intelligence

  • Defining Generative AI for Government Operations
  • Review of AI-driven content generation platforms
  • Assessing the impact of generative AI on public sector content production

Automation of Textual Content via Generative AI

  • Examination of text generation tools and platforms for government use
  • Methods for automated writing and editorial refinement
  • Constructing clear and engaging narratives using AI assistance

Creation of Visual Content through AI

  • Utilizing AI for the automation of image and graphic design tasks
  • Incorporating AI into video production workflows for official communications
  • Tailoring visual assets using generative models for government audiences

Audio and Video Production with AI

  • Automating voiceover narration and podcast production with AI
  • AI-assisted music composition and sound design for public media
  • Producing dynamic video content using generative AI capabilities

Prompt Engineering for Enhanced Outputs

  • Developing proficiency in the formulation of prompts for government applications
  • Strategies for refining and verifying AI-generated content
  • Analysis of case studies demonstrating effective prompt engineering for government

Future-Proofing: Trends in Generative AI

  • Current advancements in generative AI technology relevant to the public sector
  • Projecting future directions in AI-assisted content creation
  • Adapting to evolving standards and changes in the AI landscape

Practical Application: Implementing Generative AI

  • Designing a content creation project using generative AI for government
  • Direct application of AI tools in a simulated work environment
  • Presentation and professional critique of project outcomes

Conclusions and Recommended Follow-up Actions

Requirements

  • Fundamental understanding of AI and machine learning concepts
  • Familiarity with standard content creation processes
  • Willingness to explore AI-driven automation for government communications

Audience

  • Public sector content creators
  • Government marketing and communications professionals
  • Business and policy strategists
 14 Hours

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