Course Outline
Introduction and Overview
- Welcome and Introduction
- Course Objectives and Expectations for Government
- Brief Overview of AI in Graphic Design and Advertising for Government
Session 1: Introduction to AI Tools in Graphic Design for Government
- Overview of Midjourney, Adobe Firefly, GPT, and Bard for Government Use
- Understanding the Capabilities of Each Tool for Government Applications
- Real-world Examples of AI-Generated Designs and Campaigns for Government
Session 2: Getting Started with Midjourney for Government
- Setting Up and Navigating Midjourney for Government Users
- Basic Features and Functions for Government Applications
- Hands-on Exercise: Creating a Simple Design with Midjourney for Government Use
Session 3: Text Prompt Engineering and Control for Government
- Introduction to Text Prompt Engineering for Government Projects
- Techniques for Effective Prompt Writing for Government Applications
- Hands-on Exercise: Crafting Prompts to Guide AI Design for Government Use
Session 4: Exploring Adobe Firefly AI Tools for Government
- Overview of Adobe Firefly’s Features for Government Users
- Differences Between Adobe Firefly and Midjourney for Government Applications
- Hands-on Exercise: Creating Typography with Adobe Firefly Text Effects for Government Use
Session 5: Creating Advertising Campaigns with AI Tools for Government
- Integrating Midjourney, Adobe Firefly, and ChatGPT in Campaigns for Government
- Step-by-Step Guide to Building an AI-Powered Campaign for Government
- Hands-on Exercise: Designing a Mock Advertising Campaign for Government Use
Session 6: Using ChatGPT and Bard for Creative Assistance for Government
- Overview of ChatGPT and Google’s Bard for Government Applications
- Generating Text Prompts, Slogans, and Inspiration for Government Projects
- Hands-on Exercise: Using ChatGPT and Bard to Enhance Your Designs for Government Use
Wrap-up and Q&A
- Review of Key Takeaways for Government Users
- Q&A Session for Government Participants
Requirements
Basic Understanding of AI Concepts (Optional but Beneficial):
- A foundational knowledge of artificial intelligence and machine learning principles can enhance comprehension of the underlying technology. However, this is not a mandatory requirement for government personnel engaging with these systems.
Testimonials (3)
What I liked most about the training was the technical color and video performance theory session. It helped me clearly understand the reasoning behind key production decisions, such as why specific frame rates are chosen for different types of videos and how particular color spaces impact visual quality and performance. Having this theoretical foundation made the technical concepts more meaningful and easier to apply in practical scenarios.
Jason Lee
Course - Adobe Creative Cloud (After Effects, Premiere Pro, Illustrator, Animate, and Character Animator) for Beginners
Marko was very knowledgeable, friendly and explained in a very clear way. He also brought so many use cases, examples from his broad experience and was super interactive with us.
Delia Roxana Isfan-Stan
Course - Adobe Acrobat: PDF Creation and Editing
Marko’s openness to answer all our questions