Course Outline
Integrated Adobe Creative Cloud Workflow
- Analyzing how Photoshop, Illustrator, Premiere Pro, and After Effects facilitate a comprehensive workflow for institutional content production
- Structuring project files, linked assets, Creative Cloud Libraries, and shared brand standards for organizational consistency
- Practical application: establishing a multi-application project framework for a public communications or marketing initiative
Advanced Design and Compositing with Photoshop and Illustrator
- Utilizing non-destructive editing, smart objects, masking, retouching, vector graphics, and reusable brand components
- Implementing typography, color theory, and layout principles to generate refined assets for digital public engagement
- Practical application: developing a branded visual package that integrates edited imagery and vector graphics
Professional Editing and Finishing in Premiere Pro
- Overseeing media management, sequence creation, proxy workflows, and streamlined editing for institutional video projects
- Enhancing final output through titles, transitions, audio normalization, and color correction for professional presentation
- Practical application: editing and finishing a short branded video for internal briefings or external public communication
Motion Graphics Production with After Effects
- Constructing compositions using keyframes, parenting, shape layers, text animation, and logo animation methodologies
- Producing motion assets for introductory segments, social media clips, explanatory content, and branded public messages
- Practical application: creating a short motion graphics sequence utilizing provided brand resources
Cross-Application Delivery and Team Best Practices
- Transferring assets efficiently between Adobe applications while ensuring standardization and minimizing production redundancy
- Configuring outputs for presentations, web distribution, social media, and campaign deployment using industry-standard export settings
- Implementing review, revision, packaging, and handoff protocols for collaborative team environments
Capstone Project and Final Review
- Completing an end-to-end project that integrates graphics, video editing, and motion content for a comprehensive deliverable
- Evaluating participant work with feedback centered on quality assurance, consistency, and production efficiency
- Identifying workflow enhancements and strategic next steps for applied professional projects
Requirements
- Proficient working knowledge of Adobe Creative Cloud applications, with specific emphasis on Photoshop, Illustrator, Premiere Pro, and After Effects
- Experience in creating branded graphics, editing video content, and preparing digital assets for professional use
- Prior hands-on experience in a professional creative, marketing, or communications environment
Audience
- Designers and senior content creators responsible for producing high-quality visual and motion assets across multiple Adobe applications
- Marketing and communications professionals accountable for advanced digital campaigns, branded content, and video production
- Corporate creative teams seeking a faster, more consistent, and more integrated Adobe workflow for government operations
Testimonials (3)
What I liked most about the training was the technical color and video performance theory session. It helped me clearly understand the reasoning behind key production decisions, such as why specific frame rates are chosen for different types of videos and how particular color spaces impact visual quality and performance. Having this theoretical foundation made the technical concepts more meaningful and easier to apply in practical scenarios.
Jason Lee
Course - Adobe Creative Cloud (After Effects, Premiere Pro, Illustrator, Animate, and Character Animator) for Beginners
Marko was very knowledgeable, friendly and explained in a very clear way. He also brought so many use cases, examples from his broad experience and was super interactive with us.
Delia Roxana Isfan-Stan
Course - Adobe Acrobat: PDF Creation and Editing
Marko’s openness to answer all our questions
