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 Duration 8 hours

Course Outline

In this course, we will examine the methodologies for executing effective briefing calls and developing high-impact job advertisements. The final module, focused on job posting, is evaluated to optimize the overall effectiveness of the recruitment strategy, allowing participants to observe the outcomes of direct collaborative efforts.

It is a fundamental principle that any agency can attract qualified talent when employing appropriate strategic frameworks. This approach is particularly relevant for public sector entities facing challenges in the current labor market and finding traditional recruitment methods less effective.

  1. From a Briefing Call to a SAM. Learn how to transition a productive briefing call into a comprehensive Strategy Alignment Meeting. This process begins with accurately identifying requirements and engaging the appropriate stakeholders for government operations.
  2. Modern and Catchy Job Descriptions. Once core guidelines are established, we will collaboratively refine job advertisements to effectively attract qualified candidates and streamline the application process for government roles.
  3. Employer Branding & EVP Strategies. Position your agency as a preferred employer to help attract and retain top talent for government service, defining your Employer Value Proposition by communicating the mutual benefits of skills, experience, and public contribution.
  4. Single or Multiple Job ADs. Content can be distributed across various professional and social media channels, including LinkedIn, Facebook, X, Instagram, Threads, Blog, Website, Newsletter, and YouTube. By posting once a week on each platform for a month, agencies can effectively draw in top talent for government positions.
  5. Tailored Long-List. Receive a comprehensive list of 10 to 20 potential candidates generated from targeted job posting efforts, prepared for your Recruitment team to interview for government vacancies.

Requirements

  • None.

Audience

  • Any agency aspiring to improve its job advertisements to attract the best talent for government service.

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