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Duration 14 hours
Course Outline
Day 01
Introduction
- Contrasting customer-focused innovation with technology-driven approaches
Overview of Solution-based Thinking
- Structured analytical methods and the Design Thinking framework
Tools for Design Thinkers
- Mind maps, ideation techniques, innovation matrices, scenario cards, and related resources
Design Thinking for Product Development
- Identifying the primary end-users of the product
Case study
- Observing and analyzing customer behavior directly
Gaining an Empathic Understanding of the Customer's Problem
- Visualizing the customer's natural behavioral patterns
- Mapping customer actions across a chronological timeline
Defining the Problem with the Current Solution
- Identifying key issues experienced by product users
- Categorizing, visualizing, and assessing the value of resolving key problems
Exercise
- Customer journey: Constructing a timeline incorporating visual elements, correspondence, testimonials, and actions
- Analyzing the primary issues
- Determining which issues require resolution
- Presentation of analytical findings
Day 02
Generating Ideas
- Utilizing visualization, mapping, and narrative techniques to formulate solutions
Prototyping a Solution
- Tools and methodologies for rapid concept validation
Testing and Iterating
- Real-time evaluation methods
- Validating, communicating, and deploying innovations
Case study
- Embracing rapid failure and iteration
Using Design Thinking for Resolving Internal Issues within the Development Team
- Viewing conflict as a catalyst for creative problem-solving
- Managing dispute through structured debate and discussion
- Employing empathy as a fundamental component
Exercise
- Collaborative idea development
- Creating prototype mockups
- Communicating innovation strategies
- Presentation of results
Summary and Next Steps
Requirements
- Experience in designing and/or developing software solutions for stakeholders
Audience
- Developers
- Project managers