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 Duration 24 hours

Course Outline

Overview of Design Thinking Methodology

  • Definition and scope of Design Thinking
  • The significance of adopting a human-centered approach to design
  • Historical context and the development of Design Thinking
  • Practical implementations and illustrative case studies

The Stages of Design Thinking

  • Empathize: Identifying and comprehending user requirements
  • Define: Clarifying and framing the central problem
  • Ideate: Facilitating the generation of innovative concepts
  • Prototype: Creating functional models for evaluation
  • Test: Assessing solutions and implementing iterative improvements

Design Thinking Strategies and Resources

  • User inquiry techniques (including interviews, surveys, and observational studies)
  • Development of empathy maps and user journey maps
  • Methods for brainstorming and visualizing ideas through mind mapping
  • Instruments and methodologies for prototyping
  • Establishing feedback mechanisms and iterative development cycles

Implementation of Design Thinking in Operational Environments

  • Leveraging Design Thinking to address internal organizational challenges
  • Strengthening collaborative efforts and enhancing creative problem-solving capabilities
  • Optimizing operational processes and improving overall efficiency
  • Integrating Design Thinking principles into product and service development

Concluding Practical Exercise and Evaluation

  • Team-based assignment: Applying Design Thinking principles to a practical scenario
  • Presentation of findings and facilitation of peer review
  • Final assessment to verify competency and knowledge retention

Summary and Recommended Follow-Up Actions

Requirements

  • Familiarity with standard business processes and foundational problem-solving concepts
  • Practical experience collaborating within teams and across cross-functional initiatives

Target Audience

  • Corporate and public sector professionals
  • Project managers
  • Members of innovation and strategic planning teams
  • Product and service developers

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