Course Outline
Introduction to Persuasive Communication for Government
- What is persuasive communication?
- The psychological principles underlying persuasion
- The interplay of emotions and logic in influencing others
- Common obstacles to effective persuasive communication
Persuasive Communication Techniques for Government
- The foundational elements of persuasion (ethos, pathos, logos)
- Crafting messages to achieve maximum impact
- Leveraging storytelling and metaphors to engage and persuade
- Establishing credibility and trust in communication
Nonverbal Communication: The Importance of Body Language for Government
- The significance of gestures, posture, and facial expressions
- The role of eye contact in persuasive interactions
- Mirroring and matching techniques to build rapport
- Utilizing voice modulation and tone to enhance persuasiveness
Application of Persuasive Communication in the Workplace for Government
- Influencing colleagues, clients, and stakeholders
- Addressing objections and overcoming resistance
- Strategies for negotiation and conflict resolution
- Effective communication during meetings and presentations
Final Workshop and Assessment for Government
- Group exercises: Practicing persuasion in real-world scenarios
- Role-playing sessions with feedback
- A final exam to evaluate the knowledge gained
Summary and Next Steps for Government
Requirements
- Basic understanding of communication principles for government
- Experience in professional or business interactions
Audience
- Business professionals within the public sector
- Sales and marketing teams for government agencies
- Managers and team leaders in government organizations
- Public speakers and trainers serving government audiences
Testimonials (5)
The active sessions.
Monica Bueno Corral - Fundacion Mon Clinic Barcelona
Course - Effective communication skills
SAMART Goal and Negotiation Concept
Withaya - Babcock Power (Thailand)
Course - Negotiation Skills
Clarity of the discussion. Trainer connects to the participants. Pleasant and happy aura of the trainer.
Mona Liza - IT
Course - Effective interpersonal communication with elements of assertiveness
As it was a 1:1, the personalization of the content.
Patricia - Embraer
Course - Influencing and Avoiding Conflict
Excellent trainer, with the speech completely tailorerd to the audience. A lot of content.